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Payday loans: the honest cost, and the alternatives

Payday loans are among the most expensive ways to borrow, though strict FCA caps now limit their cost. Here is how they work, what they can cost, and the lower cost options worth checking first.

Paul Gillooly
Written by the Dot Dot Loans editorial team and reviewed by Paul Gillooly
Director, Dot Dot Loans
9 min readLast reviewed July 2026
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Representative APR 79.5% (Variable). Rates from 48.1% APR to 1721% APR.

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Key takeaways
A payday loan is a small, very short term loan, historically meant to be repaid on your next payday.
They are a form of high cost short term credit, so FCA caps apply: 0.8% a day, a £15 default fee cap, and a 100% total cost cap.
An instalment loan spread over a few months may offer more manageable repayments, depending on the rate, term and total cost.
Checking your eligibility uses a soft search, which has no impact on your credit score and is not visible to other lenders.

What is a payday loan?

A payday loan is a small loan, usually for a few hundred pounds, borrowed for a short time and traditionally repaid in a single lump sum on your next payday. Today many short term lenders instead let you repay over a few months in instalments, which is usually more manageable.

Payday loans and many other high cost short term loans fall within the FCA's high cost short term credit rules. That is an honest description: measured as an annual rate, they are among the most expensive ways to borrow. The good news is that strict rules now cap what you can be charged.

The cap that limits what you pay

Since 2015 the Financial Conduct Authority has capped the cost of high cost short term credit. These rules changed the market completely and protect you from runaway charges:

FCA caps on high cost short term credit
In force since 2015
0.8%
Maximum interest and fees per day
charged on the amount you borrow
£15
Cap on default fees
if you miss a repayment
100%
Total cost cap
you never repay more in interest and fees than you borrowed
Source: Financial Conduct Authority price cap rules for high cost short term credit (CONC 5A)

The total cost cap is the one to remember. However the interest and fees add up, you can never be required to repay more than 100% of what you borrowed on top of the amount itself. Borrow £200 and you will never repay more than £400 in total.

How payday loans work

You borrow a small amount and agree when and how to repay it, either in one payment or over a few months. If you are approved, the money is usually paid out quickly, often the same day, subject to affordability and credit checks and whether your bank supports Faster Payments. Otherwise funds may take 24 to 48 hours to arrive. Repayments are typically collected automatically from your debit card or by direct debit on the agreed dates.

Because the APR looks very high, it helps to focus on the pounds and pence: the actual amount you will repay, shown in full before you agree.

Why the APR looks so high

APR is an annual figure. A payday loan lasts for a short period rather than a year, so its short-term charge becomes a much larger percentage when expressed annually. A £100 loan for one month can display a very high APR because APR expresses the cost annually. Always check the actual charge and total amount repayable.

Compare the APR and total amount repayable

For a very short loan, the total amount repayable shows the cash cost, while APR helps you compare the price of credit. Consider both before deciding.

Lower cost alternatives to check first

Before taking a payday loan, it is worth seeing whether a cheaper option fits your situation:

  • A credit union: community lenders that offer small loans at capped, generally lower rates.
  • An instalment loan over a few months: spreading a small amount over a short term can be more manageable than a single lump sum.
  • A Budgeting Advance: if you claim Universal Credit, an interest free advance may be available.
  • Talking to whoever you owe: suppliers and councils often have hardship schemes and payment plans.

How Dot Dot Loans fits in

We are a credit broker, not a payday lender. We search our panel of FCA authorised lenders and brokers for a potential match, and many offer short term borrowing repaid in instalments rather than a single payday lump sum. We only ever conduct a soft search when finding a loan for you, and we never charge you a fee.

Being matched is not a guarantee of approval, because the lender always makes the final decision. If a short term loan is not the right fit, the alternatives above may serve you better.

Borrowing responsibly

High cost credit should be a considered choice, not a habit. Only borrow what you genuinely need, be sure you can repay on the agreed dates, and never take a new loan to repay an old one. Repeatedly relying on short term credit is usually a sign that free debt help would make a bigger difference.

Free and impartial guidance is available from MoneyHelper, and free debt advice from StepChange.

Sources and methodology

Every figure in this guide is drawn from an official or independent authority, listed below. We do not link to other lenders or brokers. Where a statistic could change, we note when we last checked it, in July 2026.

Financial Conduct Authority, price cap on high cost short term credit (CONC 5A)
The rules capping payday and other high cost short term credit: 0.8% a day, a £15 default fee cap and a 100% total cost cap.
handbook.fca.org.uk/handbook/CONC/5A
Financial Conduct Authority, high cost credit
FCA information on high cost short term credit and how the price cap protects borrowers.
fca.org.uk, payday loans
MoneyHelper, payday loans and alternatives
Government backed guidance on payday loans, credit unions and lower cost options.
moneyhelper.org.uk, payday loans
StepChange Debt Charity
Free, independent debt advice for anyone relying on short term credit or worried about money.
stepchange.org

Methodology: this guide is written in house by the Dot Dot Loans editorial team and reviewed by Paul Gillooly, Director of Dot Dot Loans, using published rules from the Financial Conduct Authority and figures from the sources above. It is general information, not financial advice. Representative Example: Borrow £1,000 over 18 months. 18 monthly repayments of £89.22. Total amount repayable: £1,605.96. Interest: £605.96. Annual interest rate: 59.97% (fixed). Subject to application approval by the lender. Not all lenders offer loans up to £5,000. Representative APR 79.5% (Variable). Any representative monthly repayment shown is for illustration only, based on our representative APR. Your actual repayments will be confirmed by the matching lender if your application is approved.

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Check my eligibility Representative APR 79.5% (Variable)
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Frequently asked questions

How much do payday loans cost now?

Their cost is capped by the FCA. Interest and fees cannot exceed 0.8% of the amount borrowed per day, default fees are capped at £15, and the total cost is capped at 100%, so you can never repay more than double what you borrowed.

Why is the APR on a payday loan so high?

APR is an annual figure, but a payday loan lasts only weeks. A small charge over a short time becomes a very large number when scaled to a full year. For short loans, consider both the APR and the total amount repayable in pounds before deciding.

Is there a cheaper alternative to a payday loan?

Often, yes. A credit union loan, an instalment loan spread over a few months, or a Universal Credit Budgeting Advance can all be cheaper. It is worth checking these before taking high cost credit.

Does Dot Dot Loans offer payday loans?

We are a credit broker, not a lender. We search a panel of FCA authorised lenders and brokers, many of whom offer short term loans repaid in instalments rather than a single payday lump sum. We only ever run a soft search when finding a loan for you.

Will applying affect my credit score?

Getting a quote uses a soft search, which does not affect your score. A hard search is only carried out by the lender if you go ahead with a formal application.

Can I repay a short term loan early?

Most lenders allow early repayment, which can reduce the interest you pay. Check the individual lender's terms, as the details vary between lenders on our panel.

Paul Gillooly
Paul Gillooly
Director of Dot Dot Loans

Paul founded PJG Financial Limited, the company behind Dot Dot Loans, to make short term borrowing clearer and fairer. He reviews our guides to keep them accurate, clear and genuinely useful.

More about Paul
Last reviewed July 2026 · Checked for accuracy by our editorial team

We are a credit broker, not a lender. Representative APR 79.5% (Variable).